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Article: THE SCIENCE BEHIND DIRTY SODAS – WHY YOUR BRAIN CRAVES THEM

THE SCIENCE BEHIND DIRTY SODAS – WHY YOUR BRAIN CRAVES THEM

THE SCIENCE BEHIND DIRTY SODAS – WHY YOUR BRAIN CRAVES THEM

Dirty sodas aren’t just sugar and sparkle—they’re a neurological trap. The clash of sweet, salty, and tangy triggers dopamine spikes most drinks can’t match. We dissect why CØ2’s flavor combos (like our Dirty Lemonade with chili flakes) hijack taste buds and keep you hooked. Spoiler: It’s not addiction… it’s ‘flavor engineering.’

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BEHIND THE SCENES: HOW WE DESIGNED CØ2’S SOLD-OUT MERCH

BEHIND THE SCENES: HOW WE DESIGNED CØ2’S SOLD-OUT MERCH

Our ‘Glow in the Dark’ drop sold out in 47 minutes. Here’s the chaos behind it: street artists turned soda stains into designs, fabric tested for stain-resistance (because spills happen), and why w...

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